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about us

Our Story

Hello, I’m Twinkle, a proud mother of two and the heart behind Luv Saffron. I was born in Panipat, India’s textile hub, where my family has deep roots in the world of textiles.

Growing up, I was always captivated by the beauty of hand-weaving, how patterns, textures, and designs come together to create timeless pieces that can last for generations.

Alongside my love for textiles, I pursued a career in technology and became a software engineer. My journey took me across India, Bahrain, and eventually to New Zealand, a place I fell in love with for its natural beauty. It became my second home.

Two years ago, my family and I moved to Dubai when my husband got an exciting work opportunity. Leaving my job in New Zealand was tough, but this move opened up new possibilities. My passion for textiles stayed with me, and with my background in tech, I decided to create something meaningful.

That’s how Luv Saffron was born.

Introducing Luv Saffron

Welcome to Luv Saffron, your online destination for experiencing rich creativity and artisan craftsmanship blended with contemporary designs.

Inspired by the essence of "Saffron," also known
as the "golden spice" that can elevate any cuisine, we aim to bring that essence to you through our products.

We present a thoughtfully curated collection of home and lifestyle products.

In a world dominated by fast fashion, we are dedicated to keeping the art of hand weaving alive, one cherished piece at a time.